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Upstate Stock

Ben Ashby

Starting From Scratch

We just wanted to get the word out on our friends over at Upstate Stock and their amazing new store. So here is a quick Q&A on their new venture.

Q: Why the location?

A: I had been looking for a space for a flagship store for over a year and when my good friend took the space beside this he said I had to see it. It was very raw, but very large, particularly for Williamsburg. 

Q: When did you decide on a brick and mortar store? And why?

A: The wholesale side of the business has been doing very well for a number of years but we wanted to represent the brand properly, so I have been planning the brick and mortar for almost 2 years. 

Q: What brands do you carry? Who are the markers?

A: Apart from our own core line of knits made in upstate NY, we carry our Canadian made cotton flannels, Brooklyn made candles, and even backpacks made by D'emploi here in New York. Also, we a lot of Upstate NY brands for small goods like soaps and foods. For apparel we mostly carry our friends brands, people we travel the world with, doing tradeshows and working together. Friends like Slightly Alabama leather goods, Freenote denim, Knickerbocker MFG Co, and Klaxon Howl.  

Q: What made you carry American Made only?

A: We carry made in North America only. Mainly these are the people we know and love, we see how hard they work at creating a brand and making sure they are putting out quality product.